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  • The 38th Milo Marathon



  • adidas and Spotify Team Up to Boost Your Run

    adidas and Spotify Team Up to Boost Your Run

    Runners can now Enjoy Endless Energy and Personalized Playlists

     the running enthusiast adidas boost spotify 1

    Herzogenaurach, Germany (May, 2014) – adidas has partnered with one of the world’s leading digital music sources, Spotify, to #boostyourrun with personalized playlists tailored to match the Endless Energy of BOOST™.

    Runners can visit www.Spotify.com/boostyourrun in their mobile browser and input details including location, distance, musical interest and workout intensity to create a playlist that seamlessly opens in their Spotify app. The provided information will generate a selection of tracks tailored to the distance and music that matches the runner’s desired intensity which includes “easy,” “moderate” and “push it.”

    “Boost makes everything about running better and now that also includes the music that millions of runners rely on for motivation,” said Adrien Leek, senior vice president of adidas running. “The relationship between adidas and Spotify is a perfect match that will enhance any runner’s experience.”

    Boost Your Run marks the first time Spotify will leverage its library of more than 20 million songs to provide a personalised playlist for runners. In a matter of seconds runners can easily enjoy a new Spotify playlist each time they lace up with the adidas Boost Your Run activation.

    “Partnering with adidas is the perfect way to strengthen our relationship with the rapidly-growing fleet of runners around the world,” said Chris Maples, VP of Europe for Spotify. “The energy adidas provides with Boost, combined with the energy runners get from our endless supply of music, delivers a unique running experience from headphones to toe.”

    While enjoying the highest Energy Return of any foam cushioning and one of the world’s largest digital music libraries, runners are also encouraged to share their experience using #boostyourrun via Facebook, Twitter or Instagram. Runners who use #boostyourrun also have a chance to be rewarded with prizes such as full year Spotify Premium accounts for their participation.

    adidas Boost Your Run is available wherever Spotify is accessible. Spotify coverage continues to grow globally and for a complete list of areas that offer Spotify and Boost Your Run, please visit http://press.spotify.com/us/information/.

    Keep up with the adidas running story by following www.facebook.com/adidasrunning and www.twitter.com/adidasrunning.


  • On hiatus and lost articles…


    I’ve been in hiatus for quite a long time and have never placed much attention to my site’s needs until one day the server crashed and all my 2014 posts got lost (still in the stage of retrieving them).  The sad part is I’ve never made a back up.  It made me realize how important time management is and how prioritization can make all activities fit in one day.


    Posts from October 2013 onward are gone.  Hopefully my host could still retrieve them but for now I am trying to repost all the articles that I still have a copy of either on my smartphone or here on my computer.

    For now I shall be starting to be active again in blogging and build this site once more.  It is never too late.

  • AyosDito.ph hosts iBALL

    AyosDito sa Dagupan (1)

    AyosDito.ph, the internationally affiliated internet buy and sell portal with counterpart websites in more than 30 countries, recently hosted iBALL, an appreciation party for media  including online journalists affiliated with news sites and blogsites as well as social media.

    AyosDito sa Pilipinas (1)

    Jon Santico, Director for Strategic Initiatives, said that iBALL was an initiative of AyosDito.ph to stay in contact with stakeholders, especially media, consistent with its commitment to be a part of the daily lives of its community of consumers who come together to buy and sell on the site.

    AyosDito sa Pahiyas (3)

    Rebecca Ricalde, Marketing Manager of AyosDito.ph, said the occasion was an opportunity to share with media friends its various activities reaching out to consumers through various events in recent months.

    Dinagyang Festival (6)

    Both Santico and Ricalde emphasized the commitment of AyosDito.ph to make transactions as safe as possible for buyers and sellers with, among safeguards, a team dedicated solely to reviewing ad placements. Furthermore, from the start, the site has always segregated items for sale by geography to maximize convenience of transactions for both buyers and sellers.

    AyosDito sa Sinulog (5)

    Emcees for the event were Boys Night Out (Sam YG, Slick Rick and Tony Toni) as well as Jojo the Love Survivor of Magic 89.9, and internet action star Ramon Bautista. Rendering performances during the evening were DJ Inno Naguit, Beatbox Pilipinas, and LaSalle Dance Company Street. The place was also decorated with panels by actual graffiti art by visual artist Jose Gabriel.

    AyosDito sa Boracay (4)

    Lucky raffle winners among party guests took home prizes consisting of VonZipper sunglasses and gift certificates, G-shock watches, Loudbasstards, Instax Mini and GoPro Cameras.

    AyosDito sa Zambales (5)


    About AyosDito.ph

    AyosDito.ph is a buy and sell website developed for Pinoys by Pinoys from 701 Search, Inc. It.s a joint venture between Singapore Press Holdings Limited, Schibsted ASA and Telenor ASA with more than 30 affiliate sites all over Asia, Europe and Latin America. Ayosdito is all about making your online buy and sell experience as worry free and hassle free as possible. One that will make you say “Ayos talaga Dito!” Best of all, they sort buying and selling by region, province and city, so Filipinos can use it no matter what region they are in the Philippines.

  • Alaska Milk’s Lastimosa joins Jr. NBA camp in Vietnam


    Alaska Milk Power Camp Director and Philippine basketball legend Jojo Lastimosa joins the National Training Camp of the Jr. NBA Presented by Dutch Lady Vietnam to be held July 13 to 15 at Ho Chi Minh City, Vietnam. Dutch Lady and Alaska Milk Corporation are both under the FrieslandCampina family.

    Lastimosa will be the lead assistant coach of basketball operations specialist for NBA Asia Chris Sumner who will run the camp.

    “It’s a great opportunity for me to be able to share my knowledge of the game once again not only with my countrymen but now outside of Manila. I’m not only representing Alaska Milk, I’m also representing the Philippines. I’m aware that we have Filipino players playing for Vietnam but being able to teach there firsthand is awesome,” said Lastimosa.

    “My role in Vietnam will be the same as in the Jr. NBA in the Philippines. I will help organize the camp and teach the local coaches on the skill stations. The objective is the same in all Jr. NBA camps: to find the best 10-14 year old players. But the most important part really is making the Vietnamese aware of how beautiful this game of basketball is,” said Lastimosa.

    The NBA’s international youth development program aims to promote participation in the sport of basketball, improve child fitness and teach the public the importance of proper nutrition especially of drinking milk.

    Here in the Philippines, Alaska continues their partnership with Jr. NBA to help young boys, and girls, become better individuals and encourage them to embrace a healthy lifestyle by engaging regularly in sports activities and through proper nutrition. Under-nutrition also remains to be a public health concern affecting nearly three out 10 children. Alaska recognizes the need of Filipino children for proper nutrition. According to the 7th National Nutrition Survey done by the Food and Nutrition Research Institute and the Department of Health, obesity is increasing with nearly two out 10 children considered as overweight. Through the program, Alaska leads in promoting a healthy lifestyle, especially among children, through regular sports activities and proper nutrition through its leading brands, Alaska Powdered Milk Drink and Alaska Chocolate Powdered Milk Drink.

    In the camp held in the Philippines Lastimosa drew from his personal experience as a former national basketball player and professional to teach the participants how to become not just the best basketball player but the best person that they could be.

    The basketball clinics in Vietnam have already selected the top 40 boys and 24 girls, aged 10 to 14, who will participate in the National Training Camp. The camp will be attended by Boston Celtics center Kelly Olynyk who will teach the game in the NBA Cares community outreach. The camp covers a three-day intensive training schedule and will culminate in the selection of 14 boys and girls who will be named as the inaugural 2014 Jr. NBA Presented by Dutch Lady Vietnam All-Stars.